How to buy the best gold jewellery shops in mumbai

Why gold is favorite among artisans?

Gold's unique physical properties as well as its malleability and radiance, its untarnished nature and its purity have proved to be irresistible combination for jewelry designers all over the world. We find over the centuries, goldsmiths and highly skilled artisans have infused gold with their own unique talents, creativity and passion. The results have been extraordinary, variety of gold jewelry exists today. A fusion of local artistry and urban chic, does express symbolism and expressiveness. To buy gold jewelry individuals tend to visit best gold jewellery shops in Pune and best gold jewellery shops in Mumbai. Those prefer to buy online tend to visit best gold online shopping sites and make purchases.

In India, what is the value of gold ?

In India, gold jewellery is considered to be store of value, it is a symbol of wealth as well as status. They are fundamental part of varied rituals. We find in last decade, nearing to 75 percent of gold demand In India, has taken the form of jewellery. More than two third of the demand comes from the rural population. Where deep affinity for gold goes hand in hand with practical consideration of portability and security of jewellery as an investment. This, in part, explains as to how Indians appetite for Gold defies market conditions, despite 400 percent rise in the rupee, Gold demand from Indian consumers continue to grow.

Why demand for gold is always rising ?

Gold is considered to be auspicious, particularly in Jain and Hindu cultures. The ancient law giver Manu decreed that gold ornaments should be worn for important ceremonies and occasions. Across the country, regional festivals are celebrated with gold, in south Akshaya Tritiya, Pongal, Onam and Ugadi. In the east, Durga puja, in the west Gudi Padva, in the north Baisakhi and Karva chauth. Gifting gold is deeply ingrained part of marriage rituals in Indian society. Weddings generate approximately 50 percent of annual gold demand. We find most families begin saving soon after the birth of a girl and it is called stridhan or gift of gold to the bride. It gives her financial security once she is married.

What type of jewelry urban woman prefer ?

Urban women prefer to adorn contemporary designs for everyday use and wear. The younger ones want pieces which are modern, but at the same time they should reflect their heritage and culture. The jewelry should help to express their new identity.

How is the weight of gold measured ?

The weight of gold is measured in troy ounces, however its purity is measured in carats. Cartage is the measurement of purity of gold alloyed with other metals. The 24 carat is pure gold with no other metals. Lower cartage contains less gold.